A Study Of Conservatism In The 1968 Presidential Election, Its Role In The American Independent Party

The object of this paper is the study of conservatism and its relationship to George Wallace's third party movement in his 1968 Presidential bid. Important in such a study is not so much party organization, but that of ideology or political thinking. Why did Wallace's appeal to as many people as he did? What are the social-psychological characteristics of the people who found Wallace so appealing? These answers will hopefully come from an analysis of two trends in political thinking -- conservatism and authoritarianism.